Rotary International District 1170
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The Strength of any organisation lies in Effective Membership.
Rotary has a wonderful history and our reputation for Service is well known and respected locally, nationally and internationally.
Rotary District 1170 aims to be relevant to the needs of the 21st century in adapting in order to maintain and increase the level and quality of service so readily sought after within local and International communities.
Rotary is a large, complex, multi-faceted organisation, so it's not surprising that most of us find it quite difficult to explain what it's all about to potential new members. There's just too much to say, so we need a simpler, more compelling way to talk about Rotary.
After undertaking much research amongst both Rotarians and non-Rotarians, we've come up with a message that explains in essence what Rotary is all about - ‘We're for Communities'. Just about everything that Rotarians do is aimed at supporting and benefiting their local community or communities in need elsewhere in the world.
Rotary clubs themselves are also communities: like-minded individuals working to a common plan, with leaders and ‘doers', focused on achieving common objectives. That's what communities are, and Rotary clubs, with their 1.2 million members around the world, are a truly worldwide community.
‘Community' is a notion that most people understand and many organisations strive to be associated with; so to talk about Rotary in terms of an organisation and a network of clubs that support communities is positive and attractive.
Everyone has examples of how their club's projects and fundraising supports areas of their own community, and those far away, so we can use those examples to illustrate the 'We're for Communities' message.
This community message is an important aspect of the Public Image and Awareness Campaign that is being undertaken over the coming months.
We need the members of all our 1,850 clubs to get involved themselves, to find and engage with members of the public, to help them understand Rotary, why they should help our projects and why they should consider becoming members of our great organisation.
The Membership Development Committee is here to do whatever it can to help your club to grow and become stronger. We will support your club in every way that we can, sharing ideas and best practice.
If there is interest in your area for setting up another Rotary club, there is a team ready and able to assist you every step of the way, starting with your District Extension (new clubs formation) officer.
If you wish to learn more about Rotary or Membership please call 0845 287 3427 or email info@rotary1170.org
Carole Angliss, District Chairman Membership