Speaker Rtn Maurice Behren - Advertising
Wed, Jun 24th 2015 at 7:00 pm - 9:00 pm
Rtn Maurice Behren of Keighley Rotary Club spoke on product brands and advertising.---------------Speaker Finder David Burrows, Visitors Host Grace and Banners Robert Askew, Cash Desk Peter Meredith
Maurice trained as a horticulturalist which got him interested in plant names such as who was Cox of "Coxes Pippins". From here he started to write a book about gardening but it wasn't ready when a publisher wanted to go to print so he wrote one on Product Brands instead.
He has now done a total of 10 books and he took us through a very brief history of such products as Bertie Bassett created by George Bassett, Elastoplast from Thomas James Smith who formed the famous Smith & Nephew Company and PG Tips from Arthur Brooke’s company Brooke Bond.
Other brands mentioned were Robertson's Jam, Andrew's Liver Salts, Maxwell House and Birds Custard.
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